Intellectual Properties 101: Trademarks, Copyrights and Your Business

Join me and special guest, Yasmine Salem Hamdan as we'll be touching on the world of trademarks and intellectual property – I’ll share the key differences between trademarks and copyrights and how you can identify your own IP assets within your business. How to avoid common trademark infringement pitfalls and how you can conduct your own trademark clearance search before hiring a lawyer or investing in brand development.

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Top takeaways from this presentation:

👉 Understand the distinction between trademarks and copyrights as forms of intellectual property

👉 Discover the importance of trademarks when naming your business, podcast, course, or membership

👉 Explore strategies to avoid committing trademark infringement and the potential consequences of infringement

👉 Learn how to conduct your own trademark clearance search without the need to hire a lawyer

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