Premium Offers vs Bonuses – The TRUTH Explained

A premium is far more powerful than a simple bonus! A well-placed premium makes it near impossible for your audience to say "no". In fact, the idea is for them to want the premium more than the actual offer!

How Napoleon Hill Applied Psychology to Get Rich

Napoleon Hill was a MASTER at getting people to subscribe to his monthly magazine by crafting a premium offer that he KNEW his audience wouldn't be able to pass up.

I Had A Call With An Entrepreneur Who’s On The Forbes Rich List

Should You Clickbait?

The Secret Strategy of Premium Offer Sales

The key to boosting your sales is adding a premium to the offer that is SO irresistible, your audience won't be able to turn it down. Here's an example of how I rewarded my web class participants with a premium at the END of the class!

This Is Why You Need To Be On WhatsApp

How to Start a Thriving Podcast that Grows Your Brand

I've helped tens of thousands of people start their own podcast to help build their audience and monetize their business, and my team and I would love to help you too! Join our next upcoming Power-Up Podcasting accelerator and go through our course together with other like-minded entrepreneurs, starting on August 29th, 2024. Click here […]

The Truly Ridiculous Premium Offers – Football Phone

When it comes to incredible premium offers, I can't think of a better example than Sports Illustrated's football phone. Offering one with subscriptions actually SAVED this magazine from bankruptcy!

Google still rules search, but your optimization shouldn’t end there.

How to Create Premium Offers That Sell Like CRAZY

Stop focusing on what bonuses you can add, and start thinking about what premium you can create that is so good, it's more valuable than the actual thing you're selling!