$100M Marketer Explains: How To Dominate Against A.I Competition

Neil Patel breaks down how to win in marketing when everyone’s using AI. He shares his strategy of giving away valuable tools for free to drive massive growth and explains why businesses need to focus on standing out instead of relying solely on AI. This talk is one of my favourites, hope you enjoy it — send it to a friend!

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Timestamps:
0:00 – Introduction
2:00 – The Mainstream Shift of AI
4:10 – AI's Impact on Marketing and Content
7:00 – Risks of Overusing AI
9:00 – HubSpot and Free Product Strategy
11:15 – Strategy Examples: Free Products
15:00 – NP Digital Growth Strategy
17:00 – Buying and Scaling Tools
19:45 – Developing and Adding Features
23:00 – Differentiating Your Brand with Free Value
25:30 – Using AI as Assistance, Not Sole Strategy