- in Uncategorized by Charlie Page
Plain Doesn’t Mean Dumb. It Means Fast. #shorts
Even the enterprise buyer you're pitching is skimming. Everybody skims every page. So the fanciest sentence on your site isn't impressing anyone, it's slowing them down. Cut the corporate nonsense your ear catches but your eye skips. Answer one question immediately: what is this? If the reader has to work for it, you've already lost them.
#MarketingStrategy #Copywriting #Messaging #FounderTips #Branding
